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MSSA 5GAA collaborate
The Mobile Satellite Services Association (MSSA) and the 5G Automotive Association (5GAA) have announced an alliance to advance global collaboration in the integration of terrestrial and non-terrestrial networks (NTNs), particularly focusing on Direct-to-Device (D2D) and IoT services. The collaboration agreement establishes a framework for cooperation in areas such as technological research and development, spectrum management,…
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Fintech Ramp lands Eagles’ Saquon Barkley as investor and Super Bowl commercial star
Philadelphia Eagles’ star running back Saquon Barkley has not only become an investor in fintech startup Ramp, he is also the star of the company’s first Super Bowl commercial. Interestingly, it was Barkley who reached out to Ramp about investing, not the other way around as is so often the case with celebrity endorsements. Barkley…
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AI ads all over Super Bowl
OpenAI, the maker of ChatGPT, is to debut its first TV commercial during the 2025 Super Bowl, according to the WSJ. This would mark OpenAI’s first venture into commercial advertising. In 2024, Google promoted its AI capabilities during the Super Bowl. Google plans to go again but is said to be re-editing after it showed…
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Spain: Prime leads SVoD with Netflix growing fast
Prime Video leads the Spanish SVoD market with a share 72 per cent (up 4.7 per cent) with Netflix on its heels with 67.4 per cent – seeing 7.2 per cent growth in the last quarter – according to GECA citing Kantar data. Disney+ is third in the market with a share of 34 per…
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Netflix raises UK prices
Netflix has raised its subscription prices in the UK, with an increase imposed on every price plan effective immediately. The move comes just days after the streaming platform rolled out similar price hikes in the US, Argentina and Portugal. In the UK, the Standard with Ads plan now costs £5.99 per month (up from £4.99).…
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Superlogic raises $13.7M at a $200M valuation to help consumers use reward points toward cool ‘experiences’
Superlogic, a startup that helps give consumers a way to apply rewards points toward experiences, has raised $13.7 million at a $200 million valuation, the company tells TechCrunch exclusively. Lin Dai, CEO and co-founder of Miami-based Superlogic, said his company’s technology is designed to “enhance the value of rewards points” by giving consumers a broader…
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Report: Live events the new battleground of audience engagement
Samba TV, a specialist in AI technology for media analytics, has released its State of Viewership Report for the second half of 2024, analysing 51 billion hours of linear and streaming TV consumption in the US to uncover key trends and emerging opportunities shaping the future of television and advertising. The report highlights a surge…
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UK 2024 production spend £4.7bn
Official film and high-end TV (HETV) production statistics from the British Film Institute (BFI) show that production in the UK continues to generate billions for the UK economy. Recovering from the global impact of 2023’s US SAG-AFTRA and WGA strikes, inward investment spend in the UK generated by film and HETV production during 2024 reached…
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Telenor delivers “solid results” in Q4
Telenor Group has reported “solid results” in the fourth quarter, and a stronger cash flow than previously indicated. The Norweigian multinational telco says its strategic direction remains firm, with continued growth and transformation efforts, combined with reduced capital expenditure in 2025. The Board of Directors of Telenor proposes a dividend of NOK 9.60 (€0.82) per…
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Report: Brussels falling behind in European 5G services
MedUX, a specialist in international fixed and mobile network testing and benchmarking, has released exclusive data on 5G performance in Brussels. Its report reveals that Proximus shares the first overall position along with Orange, as both operators are recorded providing the best Quality of Experience (QoE) in Brussels, with scores of 4.168 and 4.166 out…