With the antitrust trial against Google\u2019s alleged ad monopoly set to wrap by year\u2019s end, the industry buzz has shifted to the fallout. Will Google\u2019s ad empire get dismantled? And if so, will it be a clean break or just a few loose threads? Maybe Google will just be slapped with a hefty fine.<\/p>\n
For publishers, the stakes are high \u2014 this hits close to home. Behind closed doors, some are nervously biting their nails, worried that lawmakers might actually follow through on breaking up the tech giant.<\/p>\n
Make no mistake \u2014 they\u2019re hungry for change. After nearly two decades of living under Google\u2019s thumb, they\u2019re savoring the sight of the tech giant sweating under the legal microscope.<\/p>\n
Continue reading this article on digiday.com<\/a>. Sign up for Digiday newsletters<\/a> to get the latest on media, marketing and the future of TV.<\/em><\/p>","protected":false},"excerpt":{"rendered":" With the antitrust trial against Google\u2019s alleged ad monopoly set to wrap by year\u2019s end, the industry buzz has shifted to the fallout. Will Google\u2019s ad empire get dismantled? And if so, will it be a clean break or just a few loose threads? Maybe Google will just be slapped with a hefty fine. For […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-22828","post","type-post","status-publish","format-standard","hentry","category-media-entertainment"],"_links":{"self":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/22828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/comments?post=22828"}],"version-history":[{"count":0,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/22828\/revisions"}],"wp:attachment":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/media?parent=22828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/categories?post=22828"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/tags?post=22828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}