{"id":32864,"date":"2025-02-07T05:57:51","date_gmt":"2025-02-07T05:57:51","guid":{"rendered":"http:\/\/flwnet.com\/index.php\/2025\/02\/07\/media-briefing-some-podcast-execs-are-not-won-over-by-spotifys-video-efforts-yet\/"},"modified":"2025-02-07T05:57:51","modified_gmt":"2025-02-07T05:57:51","slug":"media-briefing-some-podcast-execs-are-not-won-over-by-spotifys-video-efforts-yet","status":"publish","type":"post","link":"http:\/\/flwnet.com\/index.php\/2025\/02\/07\/media-briefing-some-podcast-execs-are-not-won-over-by-spotifys-video-efforts-yet\/","title":{"rendered":"Media Briefing: Some podcast execs are not won over by Spotify\u2019s video efforts yet"},"content":{"rendered":"<p>This week\u2019s Media Briefing looks at why podcast organizations and publishers that are doing more video podcast production are primarily focused on YouTube.<\/p>\n<p>Podcast execs expanding their video production efforts aren\u2019t won over by Spotify\u2019s push into video yet, and are focusing their video podcast distribution on YouTube.<\/p>\n<p>BuzzFeed mulls building its own social media platform, Los Angeles Times offers buyouts, and more.<\/p>\n<h2 class=\"wp-block-heading\">YouTube reigns supreme for video podcast efforts<\/h2>\n<p>Despite Spotify\u2019s investment in developing more video features for podcasts, YouTube <a href=\"https:\/\/digiday.com\/media\/podcasters-weigh-the-cost-benefit-of-producing-video-podcasts\/\">still reigns supreme<\/a> when it comes to where podcast execs are focusing their video efforts, four execs told Digiday.<\/p>\n<p><em>This is a member-exclusive article from Digiday. <a href=\"https:\/\/digiday.com\/media\/media-briefing-some-podcast-execs-are-not-won-over-by-spotifys-video-efforts-yet\/?utm_campaign=digidaydis&amp;utm_medium=rss&amp;utm_source=general-rss\">Continue reading it on digiday.com<\/a> and subscribe to continue reading content like this.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>This week\u2019s Media Briefing looks at why podcast organizations and publishers that are doing more video podcast production are primarily focused on YouTube. Podcast execs expanding their video production efforts aren\u2019t won over by Spotify\u2019s push into video yet, and are focusing their video podcast distribution on YouTube. BuzzFeed mulls building its own social media [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-32864","post","type-post","status-publish","format-standard","hentry","category-media-entertainment"],"_links":{"self":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/32864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/comments?post=32864"}],"version-history":[{"count":0,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/32864\/revisions"}],"wp:attachment":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/media?parent=32864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/categories?post=32864"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/tags?post=32864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}