{"id":40127,"date":"2025-06-20T04:04:43","date_gmt":"2025-06-20T04:04:43","guid":{"rendered":"https:\/\/flwnet.com\/index.php\/2025\/06\/20\/media-briefing-doubleverify-casts-itself-as-news-ally-in-cannes-as-scrutiny-mounts\/"},"modified":"2025-06-20T04:04:43","modified_gmt":"2025-06-20T04:04:43","slug":"media-briefing-doubleverify-casts-itself-as-news-ally-in-cannes-as-scrutiny-mounts","status":"publish","type":"post","link":"http:\/\/flwnet.com\/index.php\/2025\/06\/20\/media-briefing-doubleverify-casts-itself-as-news-ally-in-cannes-as-scrutiny-mounts\/","title":{"rendered":"Media Briefing: DoubleVerify casts itself as news ally in Cannes \u2014 as scrutiny mounts"},"content":{"rendered":"<p>2017 called. It wants its keyword blocklists back.<\/p>\n<p>Ask a publisher a few weeks ago what kept them up at night, and it wasn\u2019t (just) AI-powered search eroding their traffic or ad tariffs squeezing margins \u2014 it was something far more familiar: keyword blocking.\u00a0<\/p>\n<p><em>This is a member-exclusive article from Digiday. <a href=\"https:\/\/digiday.com\/media\/media-briefing-doubleverify-casts-itself-as-news-ally-in-cannes-as-scrutiny-mounts\/?utm_campaign=digidaydis&amp;utm_medium=rss&amp;utm_source=general-rss\">Continue reading it on digiday.com<\/a> and subscribe to continue reading content like this.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>2017 called. It wants its keyword blocklists back. Ask a publisher a few weeks ago what kept them up at night, and it wasn\u2019t (just) AI-powered search eroding their traffic or ad tariffs squeezing margins \u2014 it was something far more familiar: keyword blocking.\u00a0 This is a member-exclusive article from Digiday. Continue reading it on [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-40127","post","type-post","status-publish","format-standard","hentry","category-media-entertainment"],"_links":{"self":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/40127","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/comments?post=40127"}],"version-history":[{"count":0,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/40127\/revisions"}],"wp:attachment":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/media?parent=40127"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/categories?post=40127"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/tags?post=40127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}