{"id":40867,"date":"2025-07-08T12:10:48","date_gmt":"2025-07-08T12:10:48","guid":{"rendered":"https:\/\/flwnet.com\/index.php\/2025\/07\/08\/generative-ai-not-ad-tech-is-the-new-antitrust-battleground-for-google\/"},"modified":"2025-07-08T12:10:48","modified_gmt":"2025-07-08T12:10:48","slug":"generative-ai-not-ad-tech-is-the-new-antitrust-battleground-for-google","status":"publish","type":"post","link":"http:\/\/flwnet.com\/index.php\/2025\/07\/08\/generative-ai-not-ad-tech-is-the-new-antitrust-battleground-for-google\/","title":{"rendered":"Generative AI, not ad tech, is the new antitrust battleground for Google"},"content":{"rendered":"<p>Independent publishers say Google\u2019s AI Overviews have left them in a no-win bind \u2014 and they\u2019re taking the fight to EU regulators.<\/p>\n<p>The Independent Publishers Alliance, which has 45 members, non-profit big-tech watchdog Foxglove Group, and U.K.-based non-profit advocacy group Movement for an Open Web, have filed a joint complaint with the European Commission and the U.K.\u2019s Competition Markets Authority (CMA), requesting they take immediate action against Google to prevent what they describe as irreparable harm caused by Google\u2019s AI Overviews.<\/p>\n<p>Currently, publishers using Google search claim they are unable to opt out from their material being ingested for Google\u2019s AI large language model training and\/or being crawled for summaries, without losing their ability to appear in Google\u2019s search results.<\/p>\n<p><em>Continue reading this article on <a href=\"https:\/\/digiday.com\/media\/generative-ai-not-ad-tech-is-the-new-antitrust-battleground-for-google\/?utm_campaign=digidaydis&amp;utm_medium=rss&amp;utm_source=general-rss\">digiday.com<\/a>. Sign up for <a href=\"https:\/\/digiday.com\/newsletters\/?utm_campaign=digidaydis&amp;utm_medium=rss&amp;utm_source=general-rss\">Digiday newsletters<\/a> to get the latest on media, marketing and the future of TV.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Independent publishers say Google\u2019s AI Overviews have left them in a no-win bind \u2014 and they\u2019re taking the fight to EU regulators. The Independent Publishers Alliance, which has 45 members, non-profit big-tech watchdog Foxglove Group, and U.K.-based non-profit advocacy group Movement for an Open Web, have filed a joint complaint with the European Commission and [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-40867","post","type-post","status-publish","format-standard","hentry","category-media-entertainment"],"_links":{"self":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/40867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/comments?post=40867"}],"version-history":[{"count":0,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/40867\/revisions"}],"wp:attachment":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/media?parent=40867"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/categories?post=40867"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/tags?post=40867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}