As Yahoo\u2019s creator program matures, the company is increasingly evolving from a publisher into a creator platform in its own right.<\/p>\n
Yahoo launched Yahoo Creators, a creator publishing platform<\/a>, in March 2024. In the year and three months since, creators have taken on a more visible role on Yahoo\u2019s homepage, with a dedicated creator vertical and creator content appearing alongside traditional publisher content on the Yahoo app and in the company\u2019s newsletters.\u00a0<\/p>\n The OG internet giant is looking to secure its piece of the creator economy, and it\u2019s brought on big-name creators such as Nick DiGiovanni<\/a> to help accomplish the task. Yahoo now has 135 lifestyle-focused creators in its program.\u00a0<\/p>\n Continue reading this article on digiday.com<\/a>. Sign up for Digiday newsletters<\/a> to get the latest on media, marketing and the future of TV.<\/em><\/p>","protected":false},"excerpt":{"rendered":" As Yahoo\u2019s creator program matures, the company is increasingly evolving from a publisher into a creator platform in its own right. Yahoo launched Yahoo Creators, a creator publishing platform, in March 2024. In the year and three months since, creators have taken on a more visible role on Yahoo\u2019s homepage, with a dedicated creator vertical […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-40868","post","type-post","status-publish","format-standard","hentry","category-media-entertainment"],"_links":{"self":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/40868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/comments?post=40868"}],"version-history":[{"count":0,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/40868\/revisions"}],"wp:attachment":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/media?parent=40868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/categories?post=40868"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/tags?post=40868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}