{"id":41164,"date":"2025-07-17T14:05:48","date_gmt":"2025-07-17T14:05:48","guid":{"rendered":"http:\/\/flwnet.com\/index.php\/2025\/07\/17\/media-briefing-ai-is-the-new-middleman-and-its-coming-for-the-browser\/"},"modified":"2025-07-17T14:05:48","modified_gmt":"2025-07-17T14:05:48","slug":"media-briefing-ai-is-the-new-middleman-and-its-coming-for-the-browser","status":"publish","type":"post","link":"http:\/\/flwnet.com\/index.php\/2025\/07\/17\/media-briefing-ai-is-the-new-middleman-and-its-coming-for-the-browser\/","title":{"rendered":"Media Briefing: AI is the new middleman, and it\u2019s coming for the browser"},"content":{"rendered":"<p>This week\u2019s Media Briefing looks at the rise of the AI browser war, and what this means for publishers who are already feeling the pressure of declining referral traffic due to AI search tools.<\/p>\n<p>AI browsers could accelerate the decline of search traffic, and push publishers to find more ways to make money from AI companies, execs said.<\/p>\n<p>Google Discover adds AI summaries, Washington Post creates new \u201cFutures\u201d team, and more.<\/p>\n<h2 class=\"wp-block-heading\">What the AI browser war means for publishers<\/h2>\n<p>Some days, it feels like publishers are stuck inside a disintermediation hamster wheel.<\/p>\n<p><em>This is a member-exclusive article from Digiday. <a href=\"https:\/\/digiday.com\/media\/media-briefing-ai-is-the-new-middleman-and-its-coming-for-the-browser\/?utm_campaign=digidaydis&amp;utm_medium=rss&amp;utm_source=general-rss\">Continue reading it on digiday.com<\/a> and subscribe to continue reading content like this.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>This week\u2019s Media Briefing looks at the rise of the AI browser war, and what this means for publishers who are already feeling the pressure of declining referral traffic due to AI search tools. AI browsers could accelerate the decline of search traffic, and push publishers to find more ways to make money from AI [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-41164","post","type-post","status-publish","format-standard","hentry","category-media-entertainment"],"_links":{"self":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/41164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/comments?post=41164"}],"version-history":[{"count":0,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/41164\/revisions"}],"wp:attachment":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/media?parent=41164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/categories?post=41164"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/tags?post=41164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}