{"id":41617,"date":"2025-07-31T16:05:27","date_gmt":"2025-07-31T16:05:27","guid":{"rendered":"http:\/\/flwnet.com\/index.php\/2025\/07\/31\/amazon-and-instacarts-former-advertising-leader-is-transforming-the-way-walmart-grows\/"},"modified":"2025-07-31T16:05:27","modified_gmt":"2025-07-31T16:05:27","slug":"amazon-and-instacarts-former-advertising-leader-is-transforming-the-way-walmart-grows","status":"publish","type":"post","link":"http:\/\/flwnet.com\/index.php\/2025\/07\/31\/amazon-and-instacarts-former-advertising-leader-is-transforming-the-way-walmart-grows\/","title":{"rendered":"Amazon and Instacart\u2019s former advertising leader is transforming the way Walmart grows"},"content":{"rendered":"<p><em>The article was first published by Digiday sibling <a href=\"https:\/\/www.modernretail.co\/\">Modern Retail<\/a><\/em>.<\/p>\n<p>Seth Dallaire admits that, before joining Walmart almost four years ago, he hadn\u2019t considered working for the big-box retailer. A longtime digital ad executive, Dallaire had historically been most comfortable at tech companies.<\/p>\n<p>That changed, he said, when he spent time with Walmart\u2019s U.S. president and CEO, John Furner, and learned more about the company\u2019s investments in areas he was familiar with, such as e-commerce, advertising and data. Before joining Walmart, Dallaire was Instacart\u2019s chief revenue officer for two years. Prior to that, he was at Amazon for eight years, leading its global advertising sales and marketing teams, after previously working at Yahoo and Microsoft.<\/p>\n<p><em>Continue reading this article on <a href=\"https:\/\/digiday.com\/media\/amazon-and-instacarts-former-advertising-leader-is-transforming-the-way-walmart-grows\/?utm_campaign=digidaydis&amp;utm_medium=rss&amp;utm_source=general-rss\">digiday.com<\/a>. Sign up for <a href=\"https:\/\/digiday.com\/newsletters\/?utm_campaign=digidaydis&amp;utm_medium=rss&amp;utm_source=general-rss\">Digiday newsletters<\/a> to get the latest on media, marketing and the future of TV.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>The article was first published by Digiday sibling Modern Retail. Seth Dallaire admits that, before joining Walmart almost four years ago, he hadn\u2019t considered working for the big-box retailer. A longtime digital ad executive, Dallaire had historically been most comfortable at tech companies. That changed, he said, when he spent time with Walmart\u2019s U.S. president [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-41617","post","type-post","status-publish","format-standard","hentry","category-media-entertainment"],"_links":{"self":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/41617","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/comments?post=41617"}],"version-history":[{"count":0,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/posts\/41617\/revisions"}],"wp:attachment":[{"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/media?parent=41617"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/categories?post=41617"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/flwnet.com\/index.php\/wp-json\/wp\/v2\/tags?post=41617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}