Category: Media & Entertainment

  • NBA CMO Henault: How the league added music and fashion to its bench strength

    Day two of the Possible conference in Miami on April 16 is in the books, and among a series of interviews Digiday conducted with C-suite executives who took the stage, Tammy Henault, CMO of the NBA, shared some of the strategies that helped the association stand out from other pro sports leagues. Henault, who also…

  • NBA CMO Henault: How the league added music and fashion to its bench strength

    Day two of the Possible conference in Miami on April 16 is in the books, and among a series of interviews Digiday conducted with C-suite executives who took the stage, Tammy Henault, CMO of the NBA, shared some of the strategies that helped the association stand out from other pro sports leagues. Henault, who also…

  • NBCUniversal rolls out personalised broadcast experiences

    NBCUniversal has launched personalised broadcast experiences through its NextGen TV (ATSC 3.0) over-the-air channels on NBC- and Telemundo-owned stations in four US markets. The new product represents a significant milestone in realising NextGen TV’s potential by introducing personalisation, hyper-localisation and enhanced content capabilities to broadcast television to improve the viewer experience and enable advanced engagement,…

  • Amagi announces collaboration with Argoid AI

    Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, has announced a collaboration with Argoid AI, a specialist in AI-powered business solutions, to integrate AI-powered scheduling automation into its Amagi PLANNER product. This initiative is designed to assist FAST channel programmers in leveraging AI technology to schedule content that captivates and…

  • ITV, Argos expand Coronation Street sponsorship

    ITV and Argos have confirmed the renewal of the retailer’s Coronation Street headline sponsorship deal. In addition, a new Sainsbury’s and Argos store facade is being added to the show’s famous cobbles. After three years of engaging sponsorship, the retailer is both continuing its deal with the celebrated soap opera for an additional two years…

  • Trump Media shares tank after company reveals plan to sell more stock

    Shares of Truth Social parent company have fallen 60% since March market debut as ex-president under financial pressure Shares of the former president Donald Trump’s social media company slumped 12% on Monday, extending their string of losses, after the company said in a regulatory filing that it could sell millions of additional shares in coming…

  • Trump Media shares tank after company reveals plan to sell more stock

    Shares of Truth Social parent company have fallen 60% since March market debut as ex-president under financial pressure Shares of the former president Donald Trump’s social media company slumped 12% on Monday, extending their string of losses, after the company said in a regulatory filing that it could sell millions of additional shares in coming…

  • Trump Media shares tank after company reveals plan to sell more stock

    Shares of Truth Social parent company have fallen 60% since March market debut as ex-president under financial pressure Shares of the former president Donald Trump’s social media company slumped 12% on Monday, extending their string of losses, after the company said in a regulatory filing that it could sell millions of additional shares in coming…

  • Trump Media shares tank after company reveals plan to sell more stock

    Shares of Truth Social parent company have fallen 60% since March market debut as ex-president under financial pressure Shares of the former president Donald Trump’s social media company slumped 12% on Monday, extending their string of losses, after the company said in a regulatory filing that it could sell millions of additional shares in coming…

  • Trump Media shares tank after company reveals plan to sell more stock

    Shares of Truth Social parent company have fallen 60% since March market debut as ex-president under financial pressure Shares of the former president Donald Trump’s social media company slumped 12% on Monday, extending their string of losses, after the company said in a regulatory filing that it could sell millions of additional shares in coming…