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Mallen joins AMC Networks as SVP Agency & Client Partnerships
AMC Networks has announced that Lisa Mallen had joined the company as its senior vice president of agency and client partnerships. In this new role, Mallen will drive cross-platform sales efforts across the company’s distribution ecosystem spanning television networks, its own streaming services and partner platforms. She reports to Evan Adlman, the company’s executive vice…
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Prime Video to increase ad load
Prime Video streaming service is set to increase the number of ads viewers see whilst using the streaming service if they don’t pay the extra £2.99/$3.99 fee to remove them. Amazon will roll out more adverts on the service early in the new year, according to a report in the FT. It’s unclear just how…
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TF1 outlines full-funnel digital marketing platform
Following the launch of TF1+ at the start of this year, TF1 group is taking its digital acceleration strategy to the next level with the unveiling of its advertising roadmap for the streaming space. In this era of digital marketing, advertisers are adopting ever more sophisticated strategies aimed at creating brand interactions throughout the consumer…
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Thaicom-10 satellite to be launched by SpaceX
Thaicom, the Asian satellite and space tech company, has announced that its subsidiary, Space Tech Innovation Limited (STI), has signed an agreement with SpaceX for the launch of Thaicom-10, Thaicom’s upcoming, next generation, software-defined, high throughput satellite (SD-HTS). Thaicom-10 satellite, built by Airbus Defence and Space SAS (France), will provide over 120 gigabits per second…
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Moonbug hires Miller in Senior Director role
Moonbug Entertainment, a part of Candle Media, has tapped Beatriz Miller as Senior Director of Distribution and Originals for North America. Miller’s hire comes as the global entertainment company continues their expansion in the North American market through both originals and distribution of blockbuster shows such as CoComelon, Blippi and Little Angel. Miller will report…
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ITV revives Bullseye for Xmas special
Celebrated British game show Bullseye is returning to ITV, with cricketing legend Freddie Flintoff at the presenting helm. Bullseye is one of the UK’s most successful game shows, and in a new Christmas special each playing team will be made up of an amateur dart player, known as the ‘thrower’, and their team partner, the…
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JioCinema names Chatterjee as Chief Business Officer
JioCinema, the Indian digital entertainment destination, has announced the appointment of Ishan Chatterjee as Chief Business Officer. JioCinema says that Chatterjee’s appoinnment reflects its commitment to accelerate its transformation into a tech-enabled company, delivering seamless digital experiences to its rapidly expanding user base. As Chief Business Officer, Chatterjee takes charge of overall monetisation for JioCinema. In…
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Sky Sports Racing handed rights to 2024 Breeders’ Cup
The Breeders’ Cup in North America is considered the world championship meeting in horse racing, and the rights to this year’s event have been awarded to Sky Sports Racing in the UK. Sky Sports Racing will cover both days from Del Mar in California, including the Breeders’ Cup Classic, the feature race of the meeting…
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NBA family is all in for 2024-25 KIA NBA Tip-off campaign
The NBA has debuted its 2024-25 season tip-off brand campaign, The Tip-Off, which is now streaming across all @NBA social platforms and on the NBA App. In the spot, two-time NBA champion and six-time NBA All-Star Kawhi Leonard and two-time NBA All-Star Anthony Edwards are joined in the center circle by three-time NBA All-Star Bam Adebayo, five-time NBA All-Star Luka Dončić,…
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Bouzoubaa named CEO of M7 Group
Yassine Bouzoubaa has been appointed CEO of M7 Group, the Canal+ International subsidiary in Benelux and Central European territories. Bouzoubaa succeeds Hans Troelstra. He will take up his new position on January 1st 2025, reporting to Jacques du Puy, President of Canal+ International. Bouzoubaa began his career in 1998 in management consulting, notably with Accenture, where…