It’s spring, and the cloud giants are raining heavily on the gardens of AI. Last week, Google’s annual Cloud Next event was replete with AI-related updates ranging from content creation and personalization to new features for enterprise adoption. However, the tech giant also announced new partnerships for its ecosystem with startups like Lytics and Pantheon,…

This article was first published Feb. 23, 2024. As the Possible conference gears up for its second year, it faces the possibility of a sophomore slump. After all, year one in April 2023 generated solid attendance of 2,464 as well as a few headlines, mainly courtesy of one Elon Musk, who used his appearance in…

Sandbox Group, the leading provider of digital subscription content services for children and families worldwide,  has launched a new free ad-supported (FAST) channel on Netgem TV. PlayKids TV will be distributed in the UK and Ireland through Netgem’s ISP partners including TalkTalk TV, Community Fibre TV and BetterTV. The new kids channel, PlayKids TV, offers…

Appear, the global player in live production technology, has been selected by Mobilelinks to upgrade its DSNG trucks to meet the updated technical requirements for UEFA Champions League contribution. Mobilelinks, one of Northern Europe’s leading media service providers for live events, can now meet UEFA’s requirement for HEVC encoding, BISS-CA encryption and DVB-S2X modulation. Mobilelinks…

Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…

SpaceX has received good news from India’s government with reports that its Starlink broadband service is to receive an “expedited” fast-track approval to operate in India ahead of Elon Musk’s visit to the country. Starlink was also authorised for use in Albania last week. However, there are doubts in some quarters over Starlink’s profitability. Bloomberg,…

Globant, a digitally native company focused on reinventing businesses through technology solutions, and Quickplay, a specialist in cloud transformations of OTT experiences, have announced their collaboration to help OTT providers optimise the value of archival media footage to drive viewer engagement and monetisation across the telecom and media & entertainment industries. The two companies are…

Sky Media has announced Optimum Nutrition as the Official Nutrition Partner of Sky Sports. The campaign marks the first foray of Optimum Nutrition into UK TV advertising.  This year Optimum Nutrition is expanding their marketing strategy to harness the scale of TV and VoD platforms. Working in partnership with Sky Sports, the partnership will help…

Live Media Group (LMG), the mobile production truck provider for entertainment and sporting events across North America, has selected EVS’ Strada routing solution to power its production trucks. This joint announcement was made at the NAB Show in Las Vegas. Michael Sullivan, President of Live Media Group, commented: “With multiple years of experience in evaluating…

Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…