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‘You can be normal. You can have acne!’ TikTok star GK Barry on the appeal of social media personalities
Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…
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‘You can be normal. You can have acne!’ TikTok star GK Barry on the appeal of social media personalities
Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…
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‘You can be normal. You can have acne!’ TikTok star GK Barry on the appeal of social media personalities
Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…
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‘You can be normal. You can have acne!’ TikTok star GK Barry on the appeal of social media personalities
Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…
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‘You can be normal. You can have acne!’ TikTok star GK Barry on the appeal of social media personalities
Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…
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‘You can be normal. You can have acne!’ TikTok star GK Barry on the appeal of social media personalities
Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…
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‘You can be normal. You can have acne!’ TikTok star GK Barry on the appeal of social media personalities
Grace Keeling says TV needs more authenticity and better representation if it wants to attract younger viewers TV should “move with the times”, take risks and be less “polished” in order to attract younger audiences, the TikTok star Grace Keeling has said. Record numbers of young viewers are switching off traditional television in favour of…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Young viewers, crime content fuel C4 streaming records
Channel 4 delivered its biggest ever month of streaming in March, with viewing up 40 per cent year-on-year to 6.9 billion viewer minutes, boosted by growth from young viewers and a trio of new factual titles. BARB data for the first quarter of 2024 – published as the channel pursues its Fast Forward strategy to…
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Spain: Connected TV ad revenues up 120%
TV ad revenues remained largely flat in 2023 in Spain with a slight increase of 0.3 per cent to €1.73 billion, according to Infoadex – but Connected TV made huge gains. FTA nationwide TV took the majority of revenues with €1.48 billion, down 2.6 per cent from €1.51 billion in 2022. Pay-TV channels saw ad…