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Spain: Connected TV ad revenues up 120%
TV ad revenues remained largely flat in 2023 in Spain with a slight increase of 0.3 per cent to €1.73 billion, according to Infoadex – but Connected TV made huge gains. FTA nationwide TV took the majority of revenues with €1.48 billion, down 2.6 per cent from €1.51 billion in 2022. Pay-TV channels saw ad…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Use TikTok to combat misinformation, MPs tell government
Cross-party committee urges creation of strategy engage with new platforms that appeal to young The government needs a TikTok strategy to help combat misinformation directed at young people, MPs have said. Members of the cross-party culture, media and sport committee said the government needed to adapt to new apps and platforms that appeal to young…
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Digiday+ Research: Publishers turn their focus away from subscriptions
Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. Early on this year, Digiday+ Research predicted that publishers would depend less on subscriptions as a revenue driver as they moved further into 2024. According to surveys conducted among publisher professionals every six months (including in the first quarter),…
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Study: US CTV users increasingly prefer FAST
Sixty-nine per cent of US CTV users prefer streaming free, ad supported streaming TV (FAST) content instead of a paid subscription without ads, and over half (53 per cent) spend two or more hours per week using FAST applications, according to a new study, The Big Shift: Wave III, from connected TV and cross-screen advertising…